OptayaYour next customer is a
personal AI agent.
AI chooses. You deliver. Optaya proves it.
Optaya brings Agent Experience Optimization (AXO) to agent-ready businesses. It shows publishers of apps, plugins, and MCP servers where personal AI agents pass them over, and how to win them back.
Now inviting select design partners
Why now
The agent decides. You never see it.
Personal AI agents are the new front door to your business. They act on a person's behalf: they compare the apps they can use, pick one, and complete the task. No visit, no click, and no sign you were ever considered.
AXO
Agent Experience Optimization.
Making your service easy for personal AI agents to find, choose, and use. AXO Intelligence, Optaya's engine, reads every agent decision to show you where you stand.
- UnderstandWhere an agent passed you over
- DiagnoseWhy it happened
- ImproveHow to win it back
- VerifyWhether the customer got what they asked for
Funnel
The Agent Decision Funnel
AXO breaks every agent decision into seven gates. Optaya shows you the one where you lost, and what it takes to win the next.
- Asked
- Eligible
- Reachable
- Suitable
- Chosen
- Delivered
- Kept
Proof
Same agent. Same request.
A different choice.
The market was simulated. The decisions were real. A production AI model, acting as a personal AI agent, kept booking a hotel's own rooms through a travel agency. Nobody could see it happening.
Shown in a controlled trialNext: confirmed from live bookings
Controlled trial · 720 real agent decisions · Simulated hotel market
Use cases
Wherever an agent chooses,
Optaya proves it.
The same seven gates apply to any app an agent can choose.
- NowTravel & lodgingSee the proof
- NextReservations & local services
- NextCommerce & retail
- NextEnterprise software & tools
Founder
The founder behind Optaya.
- Zaid AseelFounder & CEO
Building the evidence layer for the agent economy, so businesses can see where personal AI agents choose them, and why.
LinkedIn
Get started
Be the service the agent chooses.
Optaya surfaces where you lose and what wins. You stay in control, and your team decides what to publish.